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    This book is not like any other real estate book. There is no “get-rich-quick” theme or method. It does not
delve into the different types of mortgages and other technical information, nor does it include a glossary of
terms and standard definitions. That kind of “text book” information is readily available. Instead, Making the
Right Moves in Real Estate clearly illustrates the proven principles and concepts of real estate. It teaches the
reader about the basic building blocks of the real estate business and how to apply them to real life situations.
It reveals the inner workings of buyers, sellers, and real estate agents. It also provides information about
marketing, market conditions, and the financial concepts necessary to purchase and sell real estate. Intended
to help everyone navigate their way through the real estate maze, it is also a worthy asset for real estate
companies and their agents, regardless of their experience levels.


    Successful real estate transactions involve learning, preparation, and the courage to execute. When these
elements work together, they can provide the ingredients necessary to create what some people call, “perfect
timing”. When this kind of timing occurs consistently, it involves none of the elements of chance. It is the result
of a well planned event.
Regardless of interest rates, market conditions, stock market gyrations, and other economic and personal
factors, the real estate “beat” goes on. Real estate is the largest single business in the world. Every company
has to operate someplace and every person has to live somewhere. Call it residential, commercial, land sales,


    A friendly, succint, and thorough insider's guide to navigating through each step of a real estate transaction
with savvy and a succesful outcome.
Making the Right Moves in Real Estate

Richard Ardia

Foreword by Bob Becker

ISBN 0-9779603-2-3

$16.95

Trade Paper 6 x 9